watersales.com.au

Tasks

Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.ruralcowater.com.au/

Character length : 24

Title

Water Brokers

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://ruralcowater.com.au/robots.txt

User-agent	Disallowed for the search engines
*	/login.ashx /default.ashx?t=2130706632&d=0 /2130706632/0.ashx /2130706632/0/ModifyOpen.ashx

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Error! The character encoding setting is missing!

Language

We have found the language localisation: ”en”.

Title

Water Brokers

Character length : 13

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 28%

Good! The text / code ratio is between 25 and 70 percent.

Headings

H1	H2	H3	H4	H5	H6
1	1	6	0	0	0

Heading structure in the source code

<H3> Find Us On...
<H2>
<H1> Welcome to Ruralco Water
<H3> Services
<H3> Quicklinks
<H3> About Us
<H3> Contact Us
<H3> Close

Word cloud

water16
services5
buying4
selling4
allocation4
market4
ruralco4
entitlement4
markets4
login3
advisory3
experienced2
trusted2
most2
australia’s2
relationships2
broking2
murray2
basin2
local2
clients2
national2
decisions2
firms2
darling2
permanent2
home2
forwards/leases2
register2
temporary2
consulting2
community2

Keyword matrix

word	title	descriptions	heading
water
services
buying
selling
allocation
market

Two Word cloud

water markets3
ruralco water2
permanent entitlement2
temporary allocation2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Error! The website uses iFrame solutions. This type of contents are not indexed by Google.

Images

We found 3 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

f.ashx/build/shadow-col2.jpg

Readability

Flesch–Kincaid Grade Level

5.30

Flesch Reading Ease

67.20

Coleman Liau Index

11.90

Automated Readability Index (ARI)

3.60

Dale–Chall Readability

7.50

SMOG Index

8.70

Spache Readibility

5.00

Number of letters

2067

Number of words

438

Number of sentences

Average words per sentences

Number of syllables

693

Syllables in words

676

Average syllables in words

1.58

Number of words in first three syllables

Percentage of word / syllables

15.75

Words not in Dale-Chall easy-word list

199

Words not in Spache easy-word list

119

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://www.ruralcowater.com.au/inc/jq/jquery-1.7.1.min.js?v=2280
http://www.ruralcowater.com.au/inc/cms.mobilestub.js?v=2280
http://www.ruralcowater.com.au/wf.ashx/mjs

List of render blocking css files

http://www.ruralcowater.com.au/inc/cms.mobilebase.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.ruralcowater.com.au/inc/jq/jquery-1.7.2.min.js?v=2280
http://www.ruralcowater.com.au/wf.ashx/jsmin/jq/jquery.cycle.all.js?v=2280
http://www.ruralcowater.com.au/wf.ashx/jsmin/mk0global.js?v=2280
http://www.ruralcowater.com.au/wf.ashx/js

File size of all javascript files combined

1.22MB

Javascript minifying

You can save 6.4KB (34% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.ruralcowater.com.au/inc/temp.css?v=2280
http://www.ruralcowater.com.au/inc/cms.base.css?v=2280
http://www.ruralcowater.com.au/inc/c/w2/brand.css?v=2280

File size of all css files combined

194.87KB

CSS minifying

You can save 514B (12% compression) on the analysed URL by minifying the CSS files.

By minifying http://www.ruralcowater.com.au/inc/cms.mobilebase.css you can save 514B (12% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

83.66KB

Gzip compression

Error! By using Gzip you can save 59.3KB (64% compression) on your site.

By compressing http://www.ruralcowater.com.au/inc/jq/jquery-1.7.1.min.js?v=2280 you can save 59.3KB (64% compression rate)
By compressing http://meltwaternews.com/ext/a3logics/Europe/FBN-84200/jquery.min.js you can save 58.8KB (64% compression rate)
By compressing http://meltwaternews.com/js/jquery_1.3.js you can save 36.6KB (65% compression rate)
By compressing http://www.ruralcowater.com.au/inc/cms.mobilebase.css you can save 3.1KB (70% compression rate)
By compressing http://meltwaternews.com/ext/gloria/c/meltwater-newsfeed.html you can save 1.3KB (58% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://meltwaternews.com/ext/a3logics/Europe/FBN-84200/jquery.min.js	Expiry time is not specified
http://meltwaternews.com/js/jquery_1.3.js	Expiry time is not specified
http://www.ruralcowater.com.au/f.ashx/build/shadow-col2.jpg	Expiry time is not specified
http://www.ruralcowater.com.au/f.ashx/home-cta-phone.png	Expiry time is not specified
http://www.ruralcowater.com.au/inc/cms.mobilebase.css	Expiry time is not specified
http://www.ruralcowater.com.au/wf.ashx/mjs	Expiry time is not specified
https://cdn.syndication.twimg.com/.. /profile?callback=__twttr.callbacks.tl_i0...	5 minutes
https://syndication.twitter.com/settings	10 minutes
http://platform.twitter.com/widgets.js	30 minutes
http://www.google-analytics.com/ga.js	2 hours
https://js-agent.newrelic.com/nr-1071.min.js	2 hours

Speed test – Images

File size of all images combined

57.78KB

Image optimisation

You can save 7.3KB (38% compression) by optimising the images below:

By lossless compressing the http://www.ruralcowater.com.au/f.ashx/home-cta-phone.png you can save 4.4KB (33%) data.
By lossless compressing the http://www.ruralcowater.com.au/f.ashx/build/shadow-col2.jpg you can save 1KB (65%) data.
By lossless compressing the https://pbs.twimg.com/.. /dU86O1-0_bigger.jpeg you can save 721B (35%) data.
By lossless compressing the http://www.ruralcowater.com.au/f.ashx?v=335687 you can save 701B (50%) data.
By lossless compressing the http://www.ruralcowater.com.au/f.ashx?v=335484 you can save 427B (55%) data.

Links

We found a total of 32 different links.
Internal links: 26
External links: 6

External links:

Link text (anchor)	Link strength
https://twitter.com/RuralcoWater
https://www.facebook.com/ruralcowater?ref=aymt_homepage_panel
https://www.linkedin.com/company/ruralco-water?trk=biz-companies-cym
Register or Login to your account
https://www.web123.com.au
Register or login

Internal links:

Link text (anchor)	Link strength
http://www.ruralcowater.com.au
Home
Water Markets
About Us
Services
Temporary Allocation - Buying
Temporary Allocation - Selling
Permanent Entitlement - Buying
Permanent Entitlement - Selling
Forwards/Leases - Advisory
Water market – consulting services
Community
Events
Contact Us
Sign up to receive our water market reports
Allocation - Buying
Allocation - Selling
Entitlement - Buying
Entitlement - Selling
AUL / Delivery share - Advisory
Water market – Consulting services
Water Markets
Employment
Find out more
Terms of Use
Privacy Policy

Website security

203.33.70.214

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of watersales.com.au